Vestry, a worldwide women’s fashion retailer specialising in celebrity-inspired clothes and accessories, have selected Optimus Performance Marketing to manage their affiliate marketing campaigns.

Specialists in women’s fashion, Vestry’s range of celebrity-inspired clothing has appeared in numerous fashion and lifestyle magazines; including LOOK, MORE, Closer, Love It, Tatler, ELLE, and Grazia. Dedicated to providing an online shopping experience that is both straight-forward and exciting, Vestry offers clothes for every occasion in order to ensure that their customers can find everything they need in one conveniently laid out place.

With such a wide variety of products and brands available on their website, Vestry and Optimus Performance Marketing are a perfect match. Optimus will use their many years of experience working in the fashion sector as leverage to establish unrivalled connections with leading industry contacts, thereby boosting the programme’s exposure across all available affiliate channels and further drive the brand’s online revenue.

The initial focus of the programme will be on acquiring new customers and this shall be achieved in several steps. Optimus’ first task will be to review the strategies currently in place and identify any gaps that the affiliate campaigns ought to be targeting. Once a comprehensive understanding of the target audiences has been achieved, the next step will be adapting the programmes for maximum appeal, exposure and sales.

Micky Khanna, Commercial Director at Optimus PM says “We are delighted to welcome to Optimus Performance Marketing. Given our heritage and unrivalled expertise as performance marketing experts – particularly within fashion retail – we look forward to demonstrating the value that affiliate marketing can bring to their brand.”

In addition to managing affiliate campaigns, Optimus Performance Marketing also specialises in website design, development, and SEO. To discover more about the digital services that we offer, please feel free to contact us by phone on +44 (0)1752 – 775 – 751, or via email at

Author: Alem Al-Khamiri

The head of SEO, PPC and digital content at Optimus-PM, Alem is Google AdWords certified and has years of digital marketing & website management experience.

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