Optimus PM are thrilled to announce that we have been shortlisted in the Most Effective Agency category at the Performance Marketing Awards. This is the 13th consecutive year that we have been shortlisted in this category, and we have previously won this award an incredible 5 times.
2018 saw a 67% increase in sales revenues for our clients year on year, allied to a 137% increase in traffic and a 50% increase in aggregate conversion. We maintained our impressive client retention figures with 35% of our clients having been with us for 5 or more years. Further new business wins have seen our global total of managed programmes grow to over 130.
The Performance Marketing Awards aims to highlight the industry’s best and brightest within the performance marketing sector and we are proud to be a part of this event for the 13th year running in 2019. The event takes place at the Grosvenor House Hotel, Park Lane on 30 April, and we look forward to celebrating another year of industry success with our peers.
This year Optimus PM are sponsoring the Best Affiliate Marketing Innovation award, and we are proud to champion such strong entries this year! Congratulations to all of the shortlisted entries in this category.
See the full shortlist for the 2019 Performance Marketing Awards here.