Earlier this month, the team enjoyed another very successful PI Live conference, where we held an Optimus PM stand as a base to meet with new and existing partners for our client’s programmes. We also offered complimentary Optimus smoothies and hot drinks, through our two refreshment bars at the event.
We have been attending this event since it began, and it is great to see it grow and evolve year on year; always providing our team with thought provoking seminars and leading discussions. It is a key networking event for our UK team, a chance to catch up with familiar faces that we have been working with for many years; and is an important forum to meet new partners and technologies to grow our programmes. Our EU team were also able to meet a lot of our European partners who had travelled over specifically for this event.
Seminars that were particularly inspiring to our team included Influencer Marketing Success Stories for Every Stage in the Marketing Funnel and Global Publisher Trends in Performance; however all of our team came home with new ideas, different approaches and lots of information to share with the wider team. Thank you to the team at PI Live for another fantastic event!