The London Mint Office has appointed Optimus Performance Marketing (Optimus) to launch an affiliate programme for the Queen’s 90th Birthday Coin; issued by her majesty in celebration of this special occasion.

On 21st April 2016, Her Majesty Queen Elizabeth II will celebrate her 90th birthday – the first British monarch ever to do so. To mark the occasion the Queen has commissioned British coin designer, Raphael Maklouf FRBS FRSA NDD, to design her effigy.

In Raphael Maklouf’s own words, “I was determined to ensure only the most fitting coin was designed to mark this exceptional occasion”.

Earlier this month Optimus launched the affiliate programme on behalf of The London Mint Office to support the unveiling of the Queen’s 90th Birthday Coin. This campaign will drive online sales of the limited edition coin, at the same time as building awareness of this historic and special celebration.

Micky Khanna, Commercial Director at Optimus commented: “Optimus PM are proud to have worked with The London Mint Office on several campaigns and we are delighted to be part of Her Majesty’s special day and momentous occasion.”

Please follow this link to find out more information about the Queen’s 90th affiliate programme.

Working alongside the brand is Geordie White. If you have any queries, please contact him at queens90th@optimus-pm.com or call him on 01752 761084.


(Picture: Getty Images)


Author: Alem Al-Khamiri

The head of SEO, PPC and digital content at Optimus-PM, Alem is Google AdWords certified and has years of digital marketing & website management experience.

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