Hearing Direct, one of the UK’s leading hearing aid specialists, have appointed Optimus Performance Marketing (Optimus) to take over the management of their affiliate programme.
Hearing Direct Ltd stock an extensive range of hearing aids, phones and accessories. As a business, they believe hearing aids can make a huge improvement in the lives of their customers and that they should be readily available at affordable prices. This ethos has set them apart as one of the UK’s leading hearing aid providers.
As part of their growth strategy, Hearing Direct have highlighted the online market as an opportunity to grow sales. As part of this growth strategy, they selected Optimus to take over the management of their existing affiliate marketing programme and deliver the next phase of the campaign.
Micky Khanna, Commercial Director at Optimus said: “It was a real affirmation of our expertise to be appointed by Hearing Direct who are the world’s largest online hearing experts.” Micky went on to say: “Our team is looking forward to working with the Hearing Direct brand and demonstrating the value that we believe affiliate marketing can deliver their business.”
If you are interested in launching your own affiliate programme, please contact the team at firstname.lastname@example.org.
Author: Alem Al-Khamiri
The head of SEO, PPC and digital content at Optimus-PM, Alem is Google AdWords certified and has years of digital marketing & website management experience.